Karen Ford heads-up Designlincd, a high-end retail, commercial and residential design and management studio based in North Fremantle, Western Austrlia. The brand voice had to be conversational and formal, with a little bit of verve to boot. Check out a snippet here.

Sample - About Designlincd

At Designlincd, we’re intuitive thinkers and accomplished doers. We combine insight and imagination with years of corporate experience and a deep understanding of consumer needs, to create fresh retail concepts and dynamic visual experiences.

We’re sustainability-savvy sorts who are adept at re-purposing elements when required, as well as creating bespoke pieces in our workshop.

We’re constantly embarking on new and exciting ventures that keep our skills sharp and our ideas ahead of the changing trends in design.