Tiller Rides

Julian Illich of Tiller Rides approached us to do the copywriting for his Roadster electric bike crowdfunding campaign, on the Birchal platform. He came with perhaps the tightest brief we’ve ever seen. He knew exactly what he wanted, and we were able to deliver. It was something we could fully throw our energy into as we loved the mission, which is to help make cities healthier and more sustainable by creating stylish urban rides that are made to be used every day and for any occasion.

Sample - Crowd Funding Copywriting

The Roadster. Timeless Design – Future-Ready

We founded Tiller Rides in 2016 to create a great Australian business that improved people’s health and wellbeing while reducing their impact on the planet. With this in mind, we created the Roadster electric bike – the future of modern urban transport.

The Roadster is unique in its style and functionality. Its sleek lightweight pressed-aluminium frame is the key to its seamless integration of an impressive array of features. On a Roadster you can ride every day and for any occasion with ease and style.

More than $375,000 worth of Roadsters have already been pre-sold and a world-class manufacturer has been sourced and engaged. All that’s now required is the investment to set up the production line and expand the business.