Who We Are

By Jingo was born from a desire to offer something different.

In a world where folks have grown jaded with jingles, roll their eyes at advertising and switch off from sales techniques, we believe that creativity still gets attention.

Our team is made up of a small bunch of word-obsessed mavericks who are determined to change the copywriting landscape for the better. We’re looking to partner with businesses who are sick of the ‘same old’ and are willing to take a punt on personality.

So why not join us in our writing romp? One that favours clever, original and quirky copy as a way to engage with people and tell them about great products and services.

If you like the sound of what we’re about then get in touch with us and let’s chat about what creative copy looks like for you.

Words Manifesto

At By Jingo we believe that good writing comes from an understanding of the human heart.

We believe in the power of words to move people, to bring them closer together and to make them feel something in this age of apathy.

We believe that words are a form of action — they change attitudes, shape lives and cause people to see through new eyes.

Words aren’t simply tools — they’re boundary markers for the limits of the known world.

We promise to push them as far as we can in new and creative ways, because that’s our passion, that’s what motivates us as explorers.

We are By Jingo. This is our story. These are our words.

What’s in a name?

Here at By Jingo HQ we’re all about those moments of surprise and wonder that come with great ideas and excellent copywriting.

We’re about the reaction that occurs when a brilliant idea streaks buck-naked through our minds, making us exclaim, ‘By Jingo! That’s it!’

This is the ‘By Jingo Effect’ and we aim to deliver it to our clients in all of our work .

That’s why you’ll be saying:

‘By Jingo — those guys are easy to talk to!’

‘By Jingo — they just seem to get it!’

Or, and this is our favourite:

‘By Jingo — I love what you guys have done!’

Interesting Fact: The phrase ‘By Jingo’ began as a polite form of blasphemy. It was also used by magicians in much the same way that ‘Abracadabra’ is used today.